There is an absolutely fascinating article by Mike Masnick of TechDirt.com on the future of Music's business model. It is very in-depth and he shows various examples of how artists are making the model work for them and why labels should consider is this. The simple equation is:
Connect with Fans (CwF) + Reason to Buy (RtB) = The Business Model.
One hilarious excerpt from Masnick is how Josh Freese, a session drummer who has played for countless acts, connected with fans and made money by making his music free. "There were cheap options to get the music and CDs, but at $50, you would also get a personal 5 minute "thank you" phone call, where he said you could ask anything you wanted (his suggestion: "Which one of Sting's mansions has the comfiest beds.") There was a limited $250 option to get lunch with Freese at a PF Changs or a $500 chance to get dinner with him at Sizzler. The lunches sold out in about a week.
Then Freese took the model to a different level altogether. At $2,500 (limit of 5 available), he would provide a drum lesson, where you'd get to keep one of Freese's snare drums. You'd also visit the Hollywood Wax Museum with Josh and one of a rotating list of his rockstar friends (depending on who was available). Finally, you'd get to take and keep any three items from Josh's closet.
At $10,000, you'd get dinner with Josh and a rockstar friend, before hanging out at Disneyland (where Josh's father worked for many years, and where Josh got his start as a professional drummer) with Josh. And at the end of the day, you would get to keep Josh's Volvo station wagon -- after dropping him off at home. Obviously, there was only one of those available."
http://techdirt.com/articles/20091119/1634117011.shtml
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